Business

QuPlay enters the digital content space with a bang

New Delhi : QuPlay, the new Online Viewing Platform helmed by Sumit Dutt recently completed 30 Million Channel views in a period of less than two month on its first show "Quick Heal Bhajji Blast with CSK". QuPlay TV was launched in May 2018 on YouTube with the aim of providing the audience with modern day edgy and unique content.
QuPlay's First Series "Quick Heal Bhajji Blast with CSK" has come out with 10 episodes featuring former Indian Spinner Harbhajan Singh in a candid conversation with his Chennai Super Kings Team mates. The episodes have featured Suresh Raina, Dwayna Bravo, Ravindra Jadeja, Ambati Rayudu and the likes of Shane Watson, Mike Hussey, Laxmipathy Balaji, Murali Vijay & Imran Tahir.
QuPlay has roped in Quick Heal, India's leading IT security solutions provider as the Title Sponsor and IPL champions Chennai Super Kings as associates to promote the channel in a big way. The episodes have garnered a great response on all digital platforms with every episode garnering multiple million views and tens of thousands of shares in a very short period.
Founder Sumit Dutt remarked upon the content and edginess of the show where the viewers get to take an uncensored sneak peek into the life and workings of their favorite cricket stars and also the X factor of Harbhajan Singh playing the host ensuring total candidness and rawness from his guests, which makes the show authentically entertaining. Talking about the future Sumit remarked that QuPlay's Vision is to come up with an array of shows that will attract the youth with their edginess and modern outlook towards technology and the millennials.
QuPlay plans to produce and present multiple series on Bollywood, travel & reality TV. Sumit further adds that since social media is the phenomenon that has brought the world together and given an equal platform to all kinds of content, Quplay will always produce content that has a significant role for digital media and technology have to play.
With the phenomenal success of its first show, QuPlay is exploring more tie-ups with brands and digital platforms alike for its future shows. The "QuickHeal Bhajji Blast with CSK" series ends in July and QuPlay hints at more shows in the pipeline that promise to be even bigger and better.

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